Dr. Charles Fombrun

Dr. Charles Fombrun is Founder and Chairman Emeritus of The RepTrak Company, previously known as Reputation Institute. He founded Reputation Institute in 1997 as a think-tank to extend knowledge about reputations, through which he spearheaded the creation and commercialization of the RepTrak® System for measuring reputations. Dr. Fombrun is also the author of over 100 articles and books on business strategy. In 1996, he released the path-breaking best-seller “Reputation: Realizing Value from the Corporate Image” (Harvard Business School Press). Dr. Fombrun holds a Ph.D. from Columbia University and was a standing member of the faculties of NYU’s Stern School of Business and The Wharton School (U. of Pennsylvania) from 1980 to 2004. He remains a RepTrak Board Member.