2025 Global RepTrak® 100 Most Reputable Companies: Brand Blog
This blog post breaks down the Brand Score section of the 2025 Global RepTrak 100 report, with key insights on today’s brand climate from one of our reputation experts.
Reputation Intelligence for the Pharmaceutical Industry
RepTrak for Pharma
Leverage data-driven insights to monitor, measure, and manage your reputation in the Pharmaceutical industry.
Balancing Innovation with Public Trust.
While innovation drives progress, public skepticism around drug pricing, transparency, and ethics can erode trust. Negative perceptions not only damage stakeholder relationships but also impact market value. In this high-stakes environment, maintaining your brand's reputation is essential to long-term success.
Your Strategic Partner
RepTrak equips Pharma companies with the tools necessary to navigate complex reputational challenges. With continuous insights into public sentiment, media impact, and regulatory perceptions, RepTrak empowers teams to make data-driven decisions. Our team of experts partner with clients to manage risks, enhance trust, and stay ahead in an evolving industry.
Insights & Recommendations
Recommendations from experts who understand the nuances of the Pharma industry across global markets.
Proven Methodology
Scientifically validated approach, fine-tuned for Pharma, providing insights you can act on with confidence.
Historical Database
Leverage millions of global data points from over 20 years and learn from leaders who’ve transformed their reputation.
Built for Data-Driven Communication Teams
Insights and Recommendations from Industry Experts
Stakeholder Analysis
Gain insights into the perceptions and expectations of patients, regulators, healthcare professionals, and other key stakeholders.
Global & Local Pharma Insights
2024 Pharma Report
The 2024 Pharma Report offers a comprehensive view of the Pharmaceutical industry's reputation landscape, highlighting key trends and challenges across global markets. As public expectations continue to rise in the post-pandemic environment, Pharma companies are confronted with increased regulations, demands for quick innovations, and shaky relationships with critical stakeholders.
Fill out the form to learn more about what's driving the industry's reputation recovery — and where improvement is still needed.
Previous reports can be found here:
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These quick-slides provide a snapshot of the reputation data related to stakeholder action, and include some action items your company can take to keep the reputation reel rolling.
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This infographic highlights part of our comprehensive suite of reputational elements, the 7 Drivers of Reputation, which offer tangible rationale for why people think a certain way about a company.
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