The world's most reputable companies

2024 Global RepTrak® 100

Download the reportSee who made the ranking

Download the report to see the full ranking

The top 5 most reputable companies


LEGO Group

LEGO Group

REP 78.3


Mercedes-Benz Group

Mercedes-Benz Group














Welcome to the reputation renaissance

What's inside the 2024 report

Great Expectations

The expectations of companies from their consumers are drastically different now than they were before the pandemic, and they won’t let the old standards fly. We are living in a stakeholder economy, and like it or not, consumers are setting a high bar — higher than it’s ever been.

2024 GRT Wheel

The ranking awaits

2024 Global RepTrak 100

The Global RepTrak 100 report provides a definitive ranking of the world's most reputable companies and a comprehensive analysis of the global reputation landscape. For over a decade, we've leveraged our unparalleled data suite to understand global corporate trends and corresponding public sentiment year over year.

After two years of reputation decreases, the tides are finally turning. Fill out the form to see how 2024's most reputable companies have turned a corporate reputation reckoning into a reputation renaissance.

Previous reports can be found here:

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Download the 2024 report here



See the latest reputation insights

Reputation Data on the Nasdaq 100

Nasdaq 100 Reputation Data

Gain insight into how RepTrak can help tech giants on the Nasdaq 100 bolster stakeholder trust and secure long-term success in an increasingly competitive market.

Reputation Data on the DAX40

DAX40 Reputation Data

In one page, you'll get insight into how RepTrak's suite of reputation metrics can help DAX40 companies bolster their reputation.

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Expert Guidance at Your Fingertips: RepTrak's Advisory Insights

We’re excited to introduce our newest feature on the RepTrak platform: Advisory Insights. This unique offering connects you directly with our seasoned advisory team, bringing a personalized touch to your reputation management. 

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Reputation Themes Across Global Stock Indexes: Webinar

Our latest webinar transforms stakeholder ratings from the world's largest economies into actionable tactics.

Newsweek's 2024 100 Most Loved Workplaces

RepTrak Ranks on Newsweek's 2024 Top 100 Global Most Loved Workplaces

Newsweek today published their annual rankings for the Top 100 Global Most Loved Workplaces® list, and The RepTrak™ Company was ranked #90.

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2024 Global RepTrak® 100: Multi-Country One-Pager

In this one-pager, we'll show you what's possible with RepTrak's multi-country upgrade.

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The ESG Advantage: ESG Scores in the 2024 Global RepTrak 100 report

In this excerpt from the 2024 Global RepTrak 100 report, we are breaking down ESG Scores and trends over the past year.

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Think Pink: Brand Scores from the 2024 Global RepTrak 100 report

In this excerpt from the 2024 Global RepTrak 100 report, we break down global Brand Scores YoY — showing you how cultural trends led to an increase in corporate Brand Scores.

Any stakeholder, anywhere. Expanded stakeholder insights.

Elevate Your Corporate Reputation with RepTrak's Expanded Stakeholder Insights

RepTrak's expanded capabilities help you monitor any stakeholder, anywhere, to gain a comprehensive view of your corporate reputation from the people who matter most to you. 

We're a finalist for the BTOES awards

The RepTrak Company named a finalist in BTOES Awards

The RepTrak™ Company has been named a finalist in the Business Transformation & Operational Excellence Awards.