Stakeholders Are Showing Up, Are You? Canada Report Infographic

Rising U.S.-Canada tensions and recent political shifts have sparked Canadian national pride — boosting favorability for domestic brands rooted in Canadian values like resilience and independence. But while patriotism may drive short-term gains, lasting reputation is built on consistency and purpose.

Our latest infographic takes a closer look at how stakeholder behavior is evolving — and the strategic actions your company can take to turn this momentum into a long-term advantage.

Read the full report.